Creative Director Competition

The place where I work will be getting a new CD this week.

I, like most of the creatives in the agency, see it as an opportunity. Although the bloke who is leaving is a great guy, we need the bloke coming in to be a great CD.

I need it for my career. The agency needs it because we don't get anywhere near enough good work out the door.

So, here is a priceless opportunity for the agency, will they:

(a) Grasp the nettle and appoint a CD who inspires, leads, fights suits

(b) Appoint a CD who is merely a Yes Man, showing face but merely seeing out the latter days of his career

(c) Appoint a suit who is just pretending to be a CD

(d) Other

The answer will be published in about a week.